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THE HISTORY OF FRESH STRATEGIES

Mission

Statement

We confidently commit to our customers and manufacturers by delivering an exchange that prioritizes fresh, frozen, perishable products, alongside exceptional service selling, merchandising, and marketing.

Fresh Strategies is a family-owned grocery brokerage firm based in the heart of the Midwest, proudly serving the industry for an impressive 35 years. Established in 1990 by Dennis Berg as a food brokerage and perishable consulting firm, it is now owned by the second generation, Bret Berg. 

Our committed team of professionals has built a strong reputation for their expertise and dedication to excellence. We have developed strong relationships with top vendors in the market, significantly enhancing the product selection available on grocery shelves.

With a combined century of experience among our team members, we are uniquely equipped to provide outstanding service and customized support to our partners. This commitment to personalized attention distinguishes us in a competitive market.

When you partner with Fresh Strategies, you can trust that we will work tirelessly to advance your grocery business, leveraging our deep industry insights and steadfast dedication your success.
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